Comunicación y cultura

This is an engaging interdisciplinary guide to the unique role of language within ethnography

The book provides a philosophical overview of the field alongside practical support for designing and developing your own ethnographic research. It demonstrates how to build and develop arguments and engages with practical issues such as ethics, transcription and impact.

There are chapter long case studies based on real research that will explain key themes and help you create and analyse your own linguistic data. Drawing on the authors’ experience they outline the practical, epistemological and theoretical decisions that researchers must take when planning and carrying out their studies.

Other key features include:

A clear introduction to discourse analytic traditions
Tips on how to produce effective field notes
Guidance on how to manage interview and conversational data
Advice on writing for different traditions
Annotated suggestions for further reading
Full glossary

This book is a master class in understanding linguistic ethnography, it will of interest to anyone conducting field research across the social sciences.

La fórmula para la comunicación personal de éxito consiste en la suma de tres elementos: saber ser, saber actuar y saber comunicar; dominar esto puede conducirnos a tener un mayor control sobre nuestras relaciones, con resultados más óptimos, tanto para nosotros como para nuestros interlocutores.

Con un estilo claro y muy divulgativo, Teresa Baró —una de las mayores expertas en comunicación de nuestro país— nos ofrece las claves para sacar lo mejor de nosotros en cada situación.

In an increasingly global society, the ability to identify a culture’s visual aesthetics helps us localize messages for better understanding and resonance with targeted audiences. But how do we identify the visual cues that specific cultures respond to? Based on Web design «best practices» and data collected from close to 2100 websites in more than 30 countries over a period of eight years, this book defines a methodology for identifying patterns – a «pattern language» – by which one can analyze the cultural aesthetics of a website to: (1) learn more about the visual communication patterns of a particular culture, (2) apply what is learned to the creation of new Web communication, and (3) identify trends in visual communication on the Web as influenced by emerging technologies.

Is it possible to incite a turn towards Media Philosophy, a field that accounts for the autonomy of media, for machine agency and for the new modalities of thought and subjectivity that these enable, rather than dwelling on representations, audiences and extensions of the self? In the wake of the field-defining work done by Friedrich Kittler, this important collection of essays takes a philosophical approach to the end of the media era in the traditional sense and outlines the implications of a turn that sees media become concepts of the middle, of connection, and of multitude – across diverse disciplines and theoretical perspectives. An expert panel of contributors, working at the cutting edge of media theory, analyse the German thinker's legacy and the possibilities his thought can unfold for media theory. This book examines the present and future condition of mediation, within the wider context of media studies in a digital age.

Politische, wirtschaftliche und gesellschaftliche Transparenz ist für das Funktionieren einer pluralistisch-liberalen Demokratie von größter Wichtigkeit. Direkt verbunden damit ist die Notwendigkeit offener politischer Kommunikation. Der Autor kommt zum Schluss, dass die Europäische Union beim Knüpfen des Kommunikationsnetzes entscheidende Fehler gemacht habe, die auch zur sinkenden Beliebtheit des institutionalisierten Europa beitrugen. Die EU sollte daher ihre Kommunikation verändern und verbessern, um eine neue europäische Öffentlichkeit mitzuerschaffen. Zuhören, Kommunizieren, Regionalisieren, Europäisieren: Der Autor entwirft einen „Plan E“, der durch integrierte Kommunikation und „Transparent Governance“ proaktiv und unter Einbeziehung klassischer und neuer Medien als Blueprint für eine neue europäische Initiative fungieren kann.

Popular Media Cultures seeks to explore the relationship between audiences and media texts, their paratexts and interconnected ephemera, and the related cultural practices that add to and expand the narrative worlds with which fans engage. The book discusses how audiences make meaning out of established media texts such as Doctor Who, Made in Chelsea and Star Trek, the Sherlock Holmes and Harry Potter franchises, and infamous examples of the horror genre by writing and creating new ones. Authors focus on the cultural work done by media audiences, how they engage with new technologies and how convergence culture impacts on the strategies and activities of popular media fans. This collection brings together leading academics in the fields of film, television, fan and cultural studies to open up and take further the debates surrounding popular media, its producers, its audiences, and the cultures in which they are ultimately located.

En este libro se profundiza en el conocimiento de la obra de arte en tanto dispositivo cultural de significados múltiples. Se analiza la evolución, desde la Edad Moderna hasta hoy, de los lugares (tanto físicos como imaginarios) donde el artista lleva a cabo el proceso creador, la interacción que se produce entre ambos y su incidencia —directa o indirecta— en la identidad del propio artista y de su obra; y se indaga en la cuestión de la identidad y la representación, atendiendo a diversos medios —desde la arquitectura y las artes plásticas tradicionales hasta la creación audiovisual, pasando por engranajes complejos de exhibición y difusión mediática— y diferentes épocas, a partir de una serie de casos concretos de impacto y relevancia de la Edad Moderna y Contemporánea.

La pluralidad de autores necesariamente implica variedad en las herramientas de análisis y de reflexiones pero esa diversidad se articula en torno a los conceptos fundamentales de «los lugares del arte», «identidad» y «representación», que sirven de hilo argumental y brindan al lector la ocasión para reflexionar sobre estos temas a lo largo de la Edad Moderna y Contemporánea.

Esta publicación, en dos volúmenes, es el resultado del proyecto de investigación «Los lugares del arte. Del taller del artista al espacio expandido en la sala de exposición» (HAR211009406) del que forman parte diversos investigadores de la Universidad Complutense de Madrid (Departamentos de Historia del Arte Moderno y Contemporáneo), y recoge también las aportaciones de autores especialistas de otras universidades españolas y extranjeras que han contribuido con sus investigaciones al debate e intercambio de ideas entre la comunidad universitaria.

Vida extra uneix les experiències de la periodista Gina Tost i el dissenyador de videojocs Oriol Boira per explicar com els jocs i videojocs formen part de la cultura, relacions i, cada cop més, els hàbits socials. Aquest llibre pretén que cada persona o professió pugui –des del seu punt de vista– treure profit d’aquesta disciplina lúdica per seduir, motivar o reinventar activitats o processos. Els videojocs i els beneficis que ens aporten a la nostra vida quotidiana: darrere de la pantalla hi ha més que un simple joc.

The Fourth Edition of the award-winning Environmental Communication and the Public Sphere remains the only comprehensive introduction to the growing field of environmental communication. In the updated and revised edition, Robert Cox and Phaedra C. Pezzullo include four new chapters introducing students to "Visual and Popular Culture Portrayals of the Environment," "Digital Media and Environmental Activism," "Sustainability and the Greening of Campuses and Corporations," and "Citizen's (and Nature's) 'Standing': Environmental Protection and the Law." All 14 chapters include expanded discussion of key communication concepts, new case studies, and global or international examples. Coverage of recent developments–the impact of digital technologies on environmental journalists, innovations in visual graphics (such as infographics and interactive maps), initiatives by climate scientists and media producers in communicating with the public, growth of digitally-mediated global networks, or debates over legal protection of non-human nature–bring students and teachers up to date in important areas of environmental communication. And case studies of controversies such as hydraulic "fracking," climate change, and the destruction of rainforests, as well as the role of digital "network of networks" in organizing the global People's Climate March–illustrate relevant application of the principles of communication in these environmental events. Finally, the Fourth Edition includes an expanded Glossary of key terms and new pedagogical materials–"Act Locally!" exercises, "Discussion Questions," and "Suggested Resources" with recommended readings, documentary films, and websites for students and instructors who are interested in further examination of topics covered in each chapter.

Critical Perspectives on Technology and Education shows how researchers working in the area of technology and education can use critical perspectives to broaden the "ed-tech" research imagination, opening up new topics, asking new questions, developing theory and articulating an agenda for informed action.