Comunicación y cultura

A tool kit, done in A–Z form, for understanding the world around us through the way we design and use things. Covering subjects that range from authenticity to Grand Theft Auto to Dieter Rams, Deyan Sudjic’s latest book has been called "a master class in musing on modern design." Though it is organized in A–Z format, it is not a dictionary or an encyclopedia in the strictest sense. Rather, it is an essential tool kit for understanding the world through emblematic examples, both historic and contemporary, from the field of design. In stand-alone chapters, Sudjic explores concepts as a whole, specific movements, or specific objects and people. The result is a kaleidoscopic view of the profound way in which design—both good and bad—has colored the modern world and influenced our interactions with popular culture. Woven throughout are surprisingly nostalgic remembrances and intensely personal perspectives on a life in design by someone who clearly lives and breathes it. Sudjic demonstrates not only a passion for the subject, but also an ability to illuminate what is most inspiring and intriguing about the way we create.

While the term «public intellectual» has been used to describe scholars who seek to share their re-search with the public, little work has been done to examine the role of a public intellectual in the field of education. This book builds upon the notion of the public intellectual in a way that makes the term more accessible, using it to refer to education scholars who seek to share their research outside of academia. Media coverage of educational issues is rife with self-appointed experts on education who have claimed space in public discussions to define educational problems and dominate public dialogues on education. But where are the education researchers in these academic dialogues? This book addresses their absence, sharing the stories of scholars who are seeking to enter public dialogues and reclaim space for reasoned dialogue on education. The stories of public scholars highlighted here acknowledge that the policymaking arena is teeming with value conflicts that can lead to dismissing or ignoring research if it does not fit with political agendas.

What does online community look like in the age of social networking? How do participatory culture platforms reflect both their designers’ intentions and the desires of their users? In this incisive and timely work, Adrienne L. Massanari discusses how culture is created and challenged on Reddit.com, the self-proclaimed «front page of the internet». Reddit enables the sharing of original and reposted content from around the web, and provides a platform for like-minded individuals to commune around topics of interest – everything from the joys of drinking beer in a shower (/r/showerbeer) to celebrating the pleasures of tidy penmanship (/r/penmanshipporn). Massanari’s ethnographic work provides a detailed examination of the contradictions that shape Reddit’s culture and how they reflect its role as an epicenter of geek culture. The book explores the ways in which community on Reddit is formed and solidified through play and humor, and the complex ways in which Redditors come together, which demonstrate a deep capacity for altruism and charitable giving, but can easily lapse into mob action. It also explores the community’s troubling gender and racial politics and how some Redditors are carving out their own space on the site to fight back.

Guía práctica para hacer de la comunicación un elemento efectivo para organizar y dirigir todos los esfuerzos que permitan un mayor y mejor conocimiento de las Organizaciones Solidarias para lograr una mejor aproximación y retroalimentación con todos los públicos a los que se dirigen

Se muestra el papel crucial y a veces inesperado que desempeñan los medios de comunicación en la literatura española contemporanea, papel cuyas dimensiones antropológicas, historico-cultural y estética trata de reconstruir el presente volumen.

The Nordic Media Market 2115 is the thirteenth publication in the Nordic Media Trends series, which documents, describes and analyses developments in the media sector from a Nordic perspective. Previous publications in the series have presented both general media statistics and overviews of major media companies on the Nordic media markets. The present publication uses a somewhat more qualitative approach, as it analyzes current trends in Nordic media development against previous characterizations of the Nordic media landscape. The report focuses particularly on the development of the Nordic newspaper industries, Nordic media policy and the market position of the Nordic public service companies. Nordicom’s ongoing monitoring of media trends in the Nordic countries is financed by the Nordic Council of Ministers. Nordicom is very grateful for this support.

Marketing Digital es la culminación del manual interno convertido en libro de todas las pruebas, errores y éxitos de G. Gherardi Ingenieros, por medio de Gloria E. Gherardi, desde los inicios de las redes sociales. Cada año ganando más conocimiento y experiencia en lo relacionado a las redes sociales, las cuales, el día de hoy son el motor principal de marketing o comercialización de todo negocio, marca, productos y servicios.

Es el resultado de muchos años de experiencia en el manejo y administración de la cobertura en negocios de redes sociales. Este libro ha sido posible por el trabajo duro y dedicación de un proyecto sin mucho futuro pero que dio muy buenos resultados, elaborando proyectos específicos para cada uno de mis clientes, y luego la estandarización.

El éxito de los procesos indicados depende de la PERSISTENCIA, CONTINUIDAD, PASIÓN, PRÁCTICA y ACTIVIDAD de cada uno de los interesados por su negocio, por sus productos y servicios.

Research, Development, and Innovation in Asia Pacific Higher Education critically examines recent policies and practices adopted by governments and universities in Asia Pacific in promoting research and development, innovation, and entrepreneurial activities between the universities, industry and business. Critical reflections upon the changing relationship between are offered, with comparative perspectives and international insights in understanding how universities in Asia Pacific have handled the growing pressure for top university rankings and keen competition in the knowledge-based economy.

In the networked twenty-first century, digital platforms have significantly influenced capital accumulation and digital culture. Platforms, such as social network sites (e.g. Facebook), search engines (e.g. Google), and smartphones (e.g. iPhone), are increasingly crucial because they function as major digital media intermediaries. Emerging companies in non-Western countries have created unique platforms, controlling their own national markets and competing with Western-based platform empires in the global markets. The reality though is that only a handful of Western countries, primarily the U.S., have dominated the global platform markets, resulting in capital accumulation in the hands of a few mega platform owners. This book contributes to the platform imperialism discourse by mapping out several core areas of platform imperialism, such as intellectual property, the global digital divide, and free labor, focusing on the role of the nation-state alongside transnational capital.

This volume brings together a number of timely contributions at the nexus of new media, politics and law. The central intuition that ties these essays together is that information and communication technology, cultural identity, and legal and political institutions are spheres that co-evolve and interpenetrate in myriad ways. Discussing these shifting relationships, the contributions all probe the question of what shape diversity will take as a result of the changes in the way we communicate and spread information: that is, are we heading to the disintegration and fragmentation of national and cultural identity, or is society moving towards more consolidation, standardization and centralization at a transnational level? In an age of digitization and globalization, this book addresses the question of whether this calls for a new civility fit for the 21st century.