Intellect (UK)
This book brings together a number of prominent scholars to explore a relatively under-studied area of Marshall McLuhan s thought: his idea of formal cause and the role that formal cause plays in the emergence of new technologies and in structuring societal relations. Aiming to open a new way of understanding McLuhan s thought in this area, and to provide methodological grounding for future media ecology research, the book runs the gamut, from contributions that directly support McLuhan s arguments to those that see in them the germs of future developments in emergent dynamics and complexity theory."