Born in the Bronx, Guy Trebay was raised in an atmosphere of privilege on Long Island’s North Shore after his entrepreneurial father struck business gold with Hawaiian Surf, a wildly successful cologne company that capitalized on the optimism of the 1960s as marketed to “an adventurous new breed of men.’’ But behind the facade of material prosperity lay the emotional disarray of a household dominated by a charismatic, con artist father, a glamorous yet lost and careless mother, a family haunted by tragedy. By the time Trebay established a foothold at the fringes of Andy Warhol’s Factory and the diverse artistic tribes that thrived in Manhattan in that pre-digital era, his father had lost his fortune, his younger sister had been arrested for armed robbery and fled underground, the family house was in ashes, and his mother was dead.
Unschooled and on his own, Trebay became a striver, wending his way through a seemingly apocalyptic landscape populated by a vibrant cast of characters, including washed-up Hollywood screenwriters of the ’30s; Warhol superstars like Jackie Curtis and Candy Darling; fashion geniuses like Charles James; and emerging artists, filmmakers, writers, designers, photographers, and deejays who would powerfully influence mainstream culture in the decades to come.
