Branding self-cheking, El . El método para gestionar tu imagen dentro del personal branding. Molares Cardoso, Julinda (2020)
+ info: Fragua ¿Te has parado a pensar que desde que naces tienes una marca personal? Tu personal branding es esa … Leer más
Publicidad y comunicación organizacional
Post-Truth Public Relations. Communication in an Era of Digital Disinformation, Gareth Thompson (2020)
+ info: Routledge This book explores the purpose, practice and effects of public relations (PR) at a time that has been … Leer más
Crisis Communication, Edited by: Finn Frandsen and Winni Johansen (2020)
+ info: De Gruyter Mouton Finn Frandsen and Winni Johansen, professors at Aarhus University, are the editors of the new handbook Crisis … Leer más
Joy: Using strategic communication to improve well-being and organizational success Vol: 5, Ana Tkalac Verčič, Ralph Tench, Sabine Einwiller (2020)
+ info: EUPRERA This volume explores current research in public relations and communication management, and in particular examines how public relations … Leer más
Publicidade antirracista: reflexões, caminhos e desafios, Francisco Leite e Leandro Leonardo Batista (2020)
+ info: USP A obra é um convite à reflexão e um chamado urgente para o exercício de repensar os espaços … Leer más
Popular Culture and Social Change The Hidden Work of Public Relations, Kate Fitch, Judy Motion (2020)
+ info: Routledge Popular Culture and Social Change: The Hidden Work of Public Relations argues the complicated and contradictory relationship between public … Leer más
Semiótica e Realidade Aumentada: Enunciação, Tecnologia, Publicidade, Sandro Tôrres de Azevedo (2020)
+ info: Appris Este trabalho versa sobre a observação do discurso que tem se construído em ato em ações publicitárias que … Leer más
Crianças e consumo digital: a publicidade de experiência na era dos YouTubers, Maria Clara Sidou Monteiro (2020)
+ info: Appris Ouvimos que as crianças são espertas, pois aprendem desde pequenas a mexerem nos smartphones, ou seja, sabem como … Leer más
Exploring PR and Management Communication will be published, Ralph Tench, Stephen Waddington (2020)
+ info: Pearson Exploring Public Relations was originally conceived in 2005 as a collaboration between Ralph Tench and Liz Yeomans at Leeds … Leer más
Manipulating the Masses Woodrow Wilson and the Birth of American Propaganda. John Maxwell Hamilton (2020)
+ info: LSU Press Manipulating the Masses tells the story of an enduring threat to American democracy that arose out of World … Leer más
