Tecnologías de la comunicación

Analyses examples of the use of social media at three level of elections: local, general and presidential
Presents various case studies from all around the world
Studies current events in the politic international arena

This volume sets out to analyse the relation between social media and politics by investigating the power of the internet, and more specifically social media, in the political and social discourse. The volume collects original research on the use of social media in political campaigns, electoral marketing, riots and social revolutions, presenting a range of case studies from across the world as well as theoretical and methodological contributions. Examples that explore the use of social media in electoral campaigns include, for instance, studies on the use of Facebook in the 2112 US presidential campaign and in the 2011 Turkish general elections. The final section of the book debates the usage of Twitter and other Web 2.0 tools in mobilizing people for riots and revolutions, presenting and analysing recent events in Istanbul and Egypt, among others.

Cómodamente instalado en la confortable caverna digital, el espectador contemporáneo ha acabado aceptando como perfectamente naturales un nuevo tipo de imágenes que eran consideradas como prácticamente imposibles. Imágenes, aquí definidas como cronoendoscópicas, que en su hiperrealista determinación vendrían a ampliar hasta límites insospechados las posibilidades estéticas, narrativas y conceptuales del trampantojo en su acepción más inmersiva y extrema.

Imágenes capaces de permitirnos contemplar al detalle desde el vuelo de una mosca hasta la trayectoria de una bala, pasando por las sinapsis neuronales, los procesos cancerígenos, la gestación de la vida humana en vertiginoso plano-secuencia, las experiencias alucinógenas, las percepciones extrasensoriales, las visiones post-mortem, los laberintos de la memoria, los abismos de la locura, el pensamiento robótico, las paradojas cuánticas, la teoría del Big Bang, el evolucionismo argumentado a la carrera, las mutaciones socio-urbanísticas, e incluso la recreación en primera persona de todo el horror vivido por las víctimas de tragedias como la del 11-S.

Intuidas e incluso primigeniamente ensayadas por cineastas como Murnau, Gance, Hitchcock o Welles, las cronoendoscopias son hoy moneda corriente en las filmografías de Spielberg, Nolan, Fincher, Michael Bay, los Wachowski, Lynch, Cronenberg, Malick, Cuarón, Von Trier, Haneke, Chris Marker o Tarkovski, y en series como C.S.I., House, Bones o Fringe. De hecho, lo que este libro pretende demostrar es que su reversible radio de acción no se limita a lo estrictamente fílmico y/o televisivo, sino que puede rastrearse con igual fortuna en territorios tan dispares como el de los videojuegos, el transmedia, la novela gráfica, la pornografía, la animación, el videoarte, el falso documental, la literatura de ciencia ficción, la fotografía, la historia del arte, la publicidad, la filosofía o la investigación científica.

Life without the World Wide Web has become unthinkable, much like life without electricity or water supply. We rely on the web to check public transport schedules, buy a ticket for a concert or exchange photos with friends. However, many everyday tasks cannot be accomplished by the computer itself, since the websites are designed to be read by people, not machines. In addition, the online information is often unstructured and poorly organized, leaving the user with tedious work of searching and filtering. This book takes us to the frontiers of the emerging Web 3.1 or Semantic Web – a new generation of web aimed at bridging this gap and making the web experience accessible and easy. The Semantic Web is a vision of online information that can be readily interpreted and analyzed by machines, adapting it to user’s needs and abilities.

From wired campuses to smart classrooms to massive open online courses (MOOCs), digital technology is now firmly embedded in higher education. But the dizzying pace of innovation, combined with a dearth of evidence on the effectiveness of new tools and programs, challenges educators to articulate how technology can best fit into the learning experience. Minds Online is a concise, nontechnical guide for academic leaders and instructors who seek to advance learning in this changing environment, through a sound scientific understanding of how the human brain assimilates knowledge.

Drawing on the latest findings from neuroscience and cognitive psychology, Michelle Miller explores how attention, memory, and higher thought processes such as critical thinking and analytical reasoning can be enhanced through technology-aided approaches. The techniques she describes promote retention of course material through frequent low stakes testing and practice, and help prevent counterproductive cramming by encouraging better spacing of study. Online activities also help students become more adept with cognitive aids, such as analogies, that allow them to apply learning across situations and disciplines. Miller guides instructors through the process of creating a syllabus for a cognitively optimized, fully online course. She presents innovative ideas for how to use multimedia effectively, how to take advantage of learners’ existing knowledge, and how to motivate students to do their best work and complete the course.

For a generation born into the Internet age, educational technology designed with the brain in mind offers a natural pathway to the pleasures and rewards of deep learning.

Game studies is a rapidly developing field across the world, with a growing number of dedicated courses addressing video games and digital play as significant phenomena in contemporary everyday life and media cultures. Seth Giddings looks to fill a gap by focusing on the relationship between the actual and virtual worlds of play in everyday life. He addresses both the continuities and differences between digital play and longer-established modes of play. The 'gameworlds' title indicates both the virtual world designed into the videogame and the wider environments in which play is manifested: social relationships between players; hardware and software; between the virtual worlds of the game and the media universes they extend (e.g. Pokémon, Harry Potter, Lego, Star Wars); and the gameworlds generated by children's imaginations and creativity (through talk and role-play, drawings and outdoor play). The gameworld raises questions about who, and what, is in play. Drawing on recent theoretical work in science and technology studies, games studies and new media studies, a key theme is the material and embodied character of these gameworlds and their components (players' bodies, computer hardware, toys, virtual physics, and the physical environment). Building on detailed small-scale ethnographic case studies, Gameworlds is the first book to explore the nature of play in the virtual worlds of video games and how this play relates to, and crosses over into, everyday play in the actual world. – See more at: http://www.bloomsbury.com/uk/gameworlds-9781623566326/#sthash.Jtc19mMS.dpuf

Este libro colectivo reúne trabajos sobre distintas facetas de la vida social contemporánea en las cuales los medios de comunicación digitales se integran como componente esencial, modificando los procesos que protagonizan los actores sociales a partir de usos y apropiaciones particulares y contribuyendo a una lenta mutación estructural.

Como tema transversal, la convergencia entre tecnologías digitales e Internet es analizada en relación a distintas áreas de la vida social: educación, arte y literatura, medios masivos y política. En su heterogeneidad, el conjunto de estas reflexiones plantea interrogantes y busca respuestas ante la vertiginosa y creciente presencia/integración/apropiación/transformación de las tecnologías digitales en nuestras vidas, proponiendo tópicos sujetos a debates y propuestas.

Los editores de este libro son Marta Pilar Bianchi y Luis Ricardo Sandoval (integrantes del GT-Itc), y el trabajo se distribuye gratuitamente bajo los términos de la Licencia Creative Commons Atribución 4.1 Internacional, que permite copiar, distribuir, exhibir e interpretar el texto, siempre que se respete la autoría y se indique la procedencia.

With the rise of smartphones and the proliferation of applications ("apps"), the ways everyday media users and creative professionals represent, experience, and share the everyday is changing. With the overlay of location-based services, these experiences and representations are providing new social, creative, and emotional cartographies. This collection discusses the prospects of the proliferation of mobile and digital filmmaking opportunities, from videographic citizen journalism to networked, transmedia collaborative filmmaking and photography, and the embedding of filmmaking and photography in social media practice. The contributors reflect on emergent creative practices as well as digital ethnographies of new visualities and socialities associated with smartphone cameras in everyday life.

O conhecimento configura-se como o principal ativo do mundo organizacional atual. Inúmeros conceitos têm sido propostos com o objetivo de apontar caminhos para melhor geri-lo e aproveitá-lo no ambiente organizacional. Os gestores líderes preocupam-se com a possibilidade de criá-lo com o intuito de tornar a sua organização inovadora.
Este livro apresenta uma amostra multidisciplinar dos conceitos da Gestão do Conhecimento, sobretudo da teoria da Criação do Conhecimento, e também dos sistemas tecnológicos que apoiam o trabalho colaborativo. A combinação dos conceitos à tecnologia proporciona meios práticos para criar um ambiente organizacional propício para a colaboração, a aprendizagem e a criação de conhecimento. Além disso, cria soluções para promover a participação efetiva dos colaboradores geograficamente dispersos nos processos relativos à gestão do conhecimento. Este trabalho culmina na apresentação do Connecting ba: um novo conceito com o fim de estimular o trabalho virtual em busca da criação do conhecimento organizacional. Esta obra é relevante tanto para profissionais que atuam em processos ligados à Gestão do Conhecimento e que utilizam tecnologias colaborativas quanto para acadêmicos.

In the wake of revelations about National Security Agency activities—many of which occur “in the cloud”—this book offers both enlightenment and a critical view. Cloud computing and big data are arguably the most significant forces in information technology today. In clear prose, To the Cloud explores where the cloud originated, what it means, and how important it is for business, government, and citizens. It describes the intense competition among cloud companies like Amazon and Google, the spread of the cloud to government agencies like the controversial NSA, and the astounding growth of entire cloud cities in China. From advertising to trade shows, the cloud and big data are furiously marketed to the world, even as dark clouds loom over environmental, privacy, and employment issues that arise from the cloud. Is the cloud the long-promised information utility that will solve many of the world’s economic and social problems? Or is it just marketing hype? To the Cloud provides the first thorough analysis of the potential and the problems of a technology that may very well disrupt the world.

A presente obra busca informar o público no que diz respeito a adoção e assimilação de tecnologias de gerenciamento avançado de produção, de circulação e de acesso a informações gerenciais nos serviços de atenção à saúde. Prefaciada por Carlos Augusto Grabois Gadelha, Secretário de Ciência, Tecnologia e Insumos Estratégicos do Ministério da Saúde, a obra é organizada em três eixos temáticos.