«Organizational Listening. The Missing Essential in Public Communication», MACNAMARA, Jim (2015)

 

LibrosPublicidad y comunicación organizacional

Organizations, which are central in contemporary industrialized and post-industrial societies, including government departments and agencies, corporations, and non-government organizations, claim to want and practice two-way communication, dialogue, and engagement with citizens, customers, employees, and other stakeholders and publics. But do they in reality? Voice – speaking up – is recognized as fundamental for democracy, representation, and social equity. But what if governments, corporations, institutions, and NGOs are not listening? This book reports the findings of a two-year, three-continent study that show that public and private sector organizations devote substantial and sometimes massive resources to construct an ‘architecture of speaking’ through advertising, PR, and other public communication practices, but listen poorly, sporadically, and sometimes not at all. Beyond identifying a ‘crisis of listening’ in modern societies, this landmark study proposes and describes how organizations need to create an architecture of listening to regain trust and re-engage people whose voices are unheard or ignored. It presents a compelling case to show that urgent attention to organizational listening is essential for maintaining healthy democracy, organization legitimacy, business sustainability, and social equity. This research is essential reading for all scholars, students, and practitioners involved in politics; government, corporate, marketing, and organizational communication; public relations; and all those interested in democratic participation, media, and society.

«Hashtag Publics. The Power and Politics of Discursive Networks», RAMBUKKANA, Nathan (Ed.) (2015)

 

LibrosSociología de la comunicación

This collection investigates the publics of the hashtag. Taking cues from critical public sphere theory, contributors are interested in publics that break beyond the mainstream – in other publics. They are interested in the kinds of publics that do politics in a way that is rough and emergent, flawed and messy, and ones in which new forms of collective power are being forged on the fly and in the shadow of loftier mainstream spheres.
Hashtags are deictic, indexical – yet what they point to is themselves, their own dual role in ongoing discourse. Focusing on hashtags used for topics from Ferguson, Missouri, to Australian politics, from online quilting communities to labour protests, from feminist outrage to drag pop culture, this collection follows hashtag publics as they trend beyond Twitter into other spaces of social networking such as Facebook, Instagram, and Tumblr as well as other media spaces such as television, print, and graffiti.

«Contextual Approaches in Communication», DABA-BUZOIANU, Corina; ARSLAN, Hasan; IcBAY, Mehmet Ali (Eds.) (2015)

 

Comunicación y culturaLibros

Contexual Approaches in Communication is a collection of papers by researchers from several different institutions on a wide range of communication issues: social responsibility, social media, cyberbullying, interpersonal communication, gender issues and the impact of Facebook, advertising, television and mobese cameras. The book addresses educators, researchers, social students and teachers and it will also be useful to all those who interact, one way or another, with both students and teachers in a communication context.

«The Discourse of Ethics and Equity in Intercultural Communication», NAIR-VENUGOPAL, Shanta (Ed.) (2015)

 

LibrosSociología de la comunicación

This book examines the notions of ethics and equity in relation to language and communication in intercultural relations. Although these notions are often discussed, they are not always addressed with regard to specifi c subjects. Much intercultural discourse and dialogue in recent times has been coloured by the clash of civilizations (as described by Samuel Huntington), terrorist attacks such as 9/11, and the indelible effects which these events have had on dealings between different peoples, cultures and religions. This book discusses ethics and equity with regard to marginalized and privileged minorities, victims of abuse and of confl ict, researchers and practitioners, and language learners and speaker/users. It opens up spaces for a critical discourse of ethics and equity in language and intercultural communication as ‘new’ knowledge. This book was originally published as a special issue of Language and Intercultural Communication.

«Gender and Media: Representing, Producing, Consuming», KRIJNEN, Tonny; VAN BAUWEL, Sofie (2015)

 

LibrosSociología de la comunicación

Why do some TV genres have the label feminine or masculine? Why do we worry about boys playing video games too much while girls play just as often? Is the TV show Sex and the City empowering or not? Why are recent television shows like Desperate Housewives post-feminist television?

Gender and Media explores these and other complex questions by offering a critical overview of the contemporary debates and discussions surrounding gender and mediated communication, and by providing student’s with an overview of the current academic research on these topics.

The book is divided into three parts: representing, producing, and consuming with each section made up of three chapters. The first chapter of each section attempts to answer the most basic questions: ‘Who is represented?’, ‘Who produces what?’ and ‘Who consumes what?’. The second chapter of each section draws attention to the complexity of the relationship between gender and media, concentrating on the "why." The third and final chapter of each section addresses the latest debates in the fields of media and gender, adding a vital layer of understanding of the topic at hand.

This process is aided by text boxes, which provide some additional information on the most important concepts and topics and exercises, which help bridge the gap between theory and everyday life media practices.

This will be an ideal textbook for students studying gender and media, and for general courses on gender studies, sociology, cultural studies and women’s studies.

«Women Screenwriters: An International Guide», NELMES, Jill; SELBO, Jule (Eds.) (2015)

 

Historia de la comunicaciónLibros

Women Screenwriters is a study of more than 310 female writers from 60 nations, from the first film scenarios produced in 1896 to the present day. An overview is given of the history and background of women screenwriters in each nation and the challenges they faced. Individual entries illuminate the work of some of the most influential women writers. The scope and range of the book is far beyond any existing coverage of the subject. The volume is divided into six sections by continent: Africa, Asia, Australasia, Europe, North America and South America, and includes detailed coverage of female screenwriters from the United States, United Kingdom, France and Australia as well as nations such as Malta, Romania, South Africa, Russia and Switzerland. The volume is a rich resource and investigates the rarely discussed tradition of female screenwriting across the globe.

«Telecomunicaciones y TIC en México», DE LA SELVA, Alma Rosa Alva (2015)

 

LibrosTecnologías de la comunicación

Las telecomunicaciones son el elemento neurálgico de la nueva base tecnológico-productiva del siglo XXI, la piedra angular del funcionamiento de la economía, y soporte y red por la que circula el principal insumo del proceso productivo: la información. La telecomunicaciones y las consiguientes innovaciones generadas en el ámbito de las Tecnologías de la Información y la Comunicación (TIC) han configurado un vasto conjunto que rebasa las definiciones clásicas y representa desde hace ya varios años el sector más dinámico de la economía global. Telecomunicaciones y TIC en méxico explica el desarrollo de ese complejo en México, identificando desde varias perspectivas los factores de fondo que han caracterizado su evolución. La Dra. Alva de la Selva aborda este estudio desde tres ejes: La naturaleza de las Telecomunicaciones y las TIC en el contexto de la denominada Sociedad de la Información y el Conocimiento. La estructura del sector de las telecomunicaciones en México. Las políticas públicas implementadas en México para el desarrollo del hipersector de las telecomunicaciones.

«Political Marketing in Retrospective and Prospective», WILLIAMS, Christine B.; NEWMAN, Bruce I. (Eds.) (2015)

 

Comunicación y culturaLibros

Political marketing coalesced as a subfield in the mid1990s, and in 2002 the Journal of Political Marketing began publication. This anniversary collection reviews the existing theory, empirical evidence and practice of political marketing and explores emerging topics and lines of inquiry within the field. While political candidates and their campaigns are a major focus, it also considers the broader range of issue advocacy and lobbying. The selections expand beyond the U.S. context to offer a much needed comparative perspective. The volume includes material on the effects of new media and technology, posing questions about their direction and consequences for political actors and institutions, citizens and governmental systems. Collectively, the chapters illustrate the breadth and depth of a maturing field of inquiry, taking the reader through a retrospective and prospective examination of the intellectual grounding and scholarship that comprise political marketing.

«Hand-Made Television. Stop-Frame Animation for Children in Britain, 19611974», MOSELEY, Rachel (2015)

 

Expresiones audiovisualesLibros

Hand-Made Television explores the ongoing enchantment of many of the much-loved stop-frame children's television programmes of 1961s and 1970s Britain. The first academic work to analyse programmes such as Pogles' Wood (1966), Clangers (1969), Bagpuss (1974) (Smallfilms) and Gordon Murray's Camberwick Green (1966), Trumpton (1967) and Chigley (1969), the book connects these series to their social and historical contexts while providing in-depth analyses of their themes and hand-made aesthetics. Hand-Made Television shows that the appeal of these programmes is rooted not only in their participatory address and evocation of a pastoral English past, but also in the connection of their stop-frame aesthetics to the actions of childhood play. This book makes a significant contribution to both Animation Studies and Television Studies; combining scholarly rigour with an accessible style, it is suitable for scholars as well as fans of these iconic British children's programmes.

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