Sociedad de la información

Locating Emerging Media focuses on the tensions between the local and global in the design, distribution, and use of emerging media forms, building on scholarship on the cultural geography of new media networks and products and the relationships between the "global" and the "local." Authors consider new media practices, texts, services, software, policies, infrastructures, and design discourses that enrich existing relationships between creative industries and cultures of production, reception, and engagement. This consideration highlights the relationships between global and local perspectives and new media technologies and practices emerging within (and through) the geography and culture of particular places. Areas examined include East Asia, Latin America, Africa, Europe, South Asia, the Pacific Islands, and the Middle East. Through all is the recognition that what is new or emergent around the globe is unique in each locality.

Celebrants and sceptics alike have produced valuable analyses of the Internet's effect on us and our world, oscillating between utopian bliss and dystopian hell. McChesney argues that a society drenched in commercial information is a democratic one. He says the Internet is not ""naturally"" commercial. Capitalism's colonisation of the Internet has spurred the collapse of credible journalism and has made the Internet a place of numbing commercialism, an unparalleled apparatus for government and corporate surveillance and an anti-democratic force.

Humanitarianism, Communications and Change is the first book to explore humanitarianism in today’s rapidly changing media and communications environment. Based on the latest academic thinking alongside a range of professional, expert and insider views, the book brings together some of the most authoritative voices in the field today. It examines how the fast-changing nature of communications throws up new challenges but also new possibilities for humanitarian relief and intervention. It includes case studies deployed in recent humanitarian crises, and significant new communication developments including social media, crisis mapping, SMS alerts, big data and new hybrid communications. And against the backdrop of an increasingly globalized and threat-filled world, the book explores how media and communications, both old and new, are challenging traditional relations of communication power.

The rise of multimedia-based and interactive communications with a global reach has rendered the traditional one-way-flow/sender-receiver communication model highly irrelevant. The steady transformation of the Internet into a limitless communication platform has only accelerated shifts in how media work is perceived and practiced. A major implication of those transitions has been a decline of conventional journalism as more media outlets, brutalized by the financial crisis and an empowered public, seek safe cover in cyberspace. The Arab world has not been immune to such shifts: More Arab media organizations are embracing digital technologies as developments in telecommunications infrastructures continue to approach global standards, especially in the oil-rich Gulf region. According to national and international reports, the Arab region is experiencing steady growth in a wide range of communications sectors like the web, mobile telephony and e-services. Over 151 million Arabs have access to the Web while mobile telephony remains one of the most robust markets in the region. Electronic services in government and private sectors have made impressive headway in countries like the UAE, Kuwait, Jordan and Egypt. Likewise, the telecommunications sector has demonstrated interest in catching up with global technological and business trends as national telecom providers diversify their services to embrace television and multimedia products. In this vibrant communications environment, the notion of audiences has gradually given rise to that of users who are able not only to access unlimited sources of information, but to transmit that information to global audiences at the press of a button. Studies show more and more Arabs are turning to cyberspace to fulfill their needs for news, entertainment and information. In this examination of media practice in the Arab region, Ayish and Mellor examine how journalists are adjusting to the new realities of reporting in the digital age. They question the extent to which social media and new media have been empowering for Arab and pan-Arab journalists operating in authoritarian work environments. Drawing on focus group discussions, interviews, and surveys, the authors paint a contemporary and comprehensive picture of how these journalists perceive of and use digital media. The analysis will also examine the Internet-related information behaviors of journalists, their attitudes towards social media and information technology, their commitment towards using such media, and their perception of their new role as a consequence of integrating social media into their practices.

The arrival of the participatory web 2.1 has been hailed by many as a media revolution, bringing with it new tools and possibilities for direct political action. Through specialised online platforms, mainstream social media or blogs, citizens in many countries are increasingly seeking to have their voices heard online, whether it is to lobby, to support or to complain about their elected representatives. Politicians, too, are adopting "new media" in specific ways, though they are often criticised for failing to seize the full potential of online tools to enter into dialogue with their electorates. Bringing together perspectives from around the world, this volume examines emerging forms of citizen participation in the face of the evolving logics of political communication, and provides a unique and original focus on the gap which exists between political uses of digital media by the politicians and by the people they represent.

Dieses Buch bietet Ihnen einen knappen und präzisen Überblick zu den wichtigsten unternehmerischen Herausforderungen sowie Chancen und Risiken in Bezug auf Social Media. Unabhängig davon, welche Art und Größe von Unternehmen oder Abteilung Sie leiten, ob Sie Industriegüter, Konsumgüter oder Dienstleistungen anbieten – Social Media ist ein Faktor, den Sie beobachten und steuern sollten. Stefanie Babka hilft Ihnen dabei, sich und Ihren Mitarbeitern die richtigen Fragen zu stellen, Antworten zu finden und sich so den internen Herausforderungen zu stellen. Denn Social Media ist eine Führungsaufgabe.

Die AutorInnen beschreiben den aktuellen Status Quo in Sachen Social Media und untersuchen, welche Kommunikationskanäle den Unternehmen zur Verfügung stehen und wie sie genutzt werden. Anhand von Case Studies werden Best-Case und Worst-Case Szenarien aus aktuellen Social Media Kampagnen beschrieben und wissenschaftlich fundiert analysiert.​

Social media is a field of growing importance in our understanding of society, business and education. Emerging from the rapid adoption of internet technologies, social media is liable to grow even more ubiquitous, as the smart phone, tablet and other mobile platforms proliferate. Social media is of intense interest to business, the public sector, educators and analysts both as an exciting way of harnessing technology and widening participation, but also as the generator of big data – which offers a wealth of content for analysis. Leading Issues in Social Media seeks to further our appreciation of the impact of social media by gathering papers presented by a range of academic voices. The volume came about as a result of the editors, Sue Greener and asher Rospigliosi, hosting the first European Conference on Social Media at the University of Brighton in 2114. From those three days in which academics and practitioners gath-ered, debated, discussed and learned and the ensuing conversations there emerged these exciting papers that further our thinking about the leading issues in social media.

Si è sempre erroneamente sostenuto che la vita reale e la vita digitale siano distinte, generando errori semantici più volte perpetrati dai media quali “il popolo della Rete”, come se offline il popolo fosse un altro! La verità è diversa: la vita reale e la vita digitale sono due facce della stessa medaglia, anzi sono la stessa faccia della stessa medaglia, ormai talmente fuse in un unico plasma che si potrebbero immaginare come due liquidi di diverso colore lasciati liberi di miscelarsi in un nuovo cromatismo, non più separati ma uniti, amalgamati.
Si è sempre parlato di personal branding abbinato alla personalità online e di carisma associato a una tipologia di personalità offline ma, se on e off sono saldati, allora lo saranno anche personal branding e carisma. Il carisma è qualcosa che può essere coltivato anche in ambito digital ovvero anche in non-presenza, dove non occorre la fisicità.
Sì, per la prima volta nella storia siamo di fronte a un nuovo modo di approcciarci alla realtà: attraverso la vita reale (VR) e la vita digitale (VD). Abbiamo necessariamente bisogno di una guida perché non esiste uno storico prodotto dalla fusione dei due mondi, non esiste un modus operandi precostituito. Lo stiamo facendo noi, ora, insieme. Partendo da questo libro.
Benvenuto nell’era del digital carisma.

Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars.