Culturomics: Interdisciplinary Path Towards Quantitative Study of Human Culture

 

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Culture is what separates us from other living creatures. It is a complex interplay of customs and beliefs transmitted through social learning. Culture encompasses peculiar aspects of human behavior such as language, religion or art, some of which are found in all societies whereas others are endemic to specific ones. With advent of social media new cultural traits start emerging in form of emoticons, hashtags and netiquettes, shifting the paradigm of what culture is and how we relate to it.

Studying human culture and its dynamics over time is relevant not just for knowing who we are, but also for being able to manage new social challenges. Traditionally, culture is studied within frameworks of social sciences such as sociology or anthropology. Yet recent decades saw an unprecedented deluge of digitized data that testify about all forms of social interactions, tracing new avenues towards quantitative analysis of culture. This gave birth to the new field of culturomics that studies human behavior and cultural phenomena through quantitative analysis of (Big) data. This vibrant field has already offered promising insights, including on one hand quantitative verification of results known from social sciences, and on the other hand an array of new and unexpected findings that are still to be explained.

Más información: Culturomics: Interdisciplinary Path Towards Quantitative Study of Human Culture | Frontiers Research Topic (frontiersin.org)