«New Media, Old Media: A History and Theory Reader», KYONG CHUN, Wendy Hui; WATKINS FISHER, Anna; KEENAN, Thomas (Eds.) (2015)

 

Historia de la comunicaciónLibros

This much-expanded and updated second edition of New Media, Old Media brings together original and classic essays that explore the tensions of old and new in digital culture. Touching on topics including media archaeology, archives, software studies, surveillance, big data, social media, organized networks, digital art, and the Internet of Things, this newly revised critical anthology is essential reading for anyone studying the cultural impact of new and digital media.

«Culture», HIGHMORE, Ben (2015)

 

Comunicación y culturaLibros

What are the qualities and properties that make something cultural? What does claiming something as cultural allow us to do?

Culture offers students a workable understanding of the category ‘culture’ and explores how the realm of the ‘cultural’ can be practically explored as a way of understanding the world.

Ben Highmore provides a clear and robust defence of the productivity of cultural analysis in a media saturated world, while also instilling a sense of modesty in qualifying what can and can’t be accomplished in the name of cultural analysis.

With extensive examples and case studies throughout, the book demonstrates both the productivity and the limitations in orientating analysis to the cultural.

A thought-provoking and engaging examination, Culture is an ideal introductory text for students of media and cultural studies.

«Getting Gamers: The Psychology of Video Games and Their Impact on the People Who Play Them», MADIGAN, Jamie (2015)

 

LibrosSociología de la comunicación

Video games are big business. They can be addicting. They are available almost anywhere you go and are appealing to people of all ages. They can eat up our time, cost us money, even kill our relationships. But it's not all bad! This book will show that rather than being a waste of time, video games can help us develop skills, make friends, succeed at work, form good habits, and be happy. Taking the time to learn what's happening in our heads as we play and shop allows us to approach games and gaming communities on our own terms and get more out of them. With sales in the tens of billions of dollars each year, just about everybody is playing some kind of video game whether it's on a console, a computer, a web browser, or a phone. Much of the medium's success is built on careful (though sometimes unwitting) adherence to basic principles of psychology. This is something that's becoming even more important as games become more social, interactive, and sophisticated. This book offers something unique to the millions of people who play or design games: how to use an understanding of psychology to be a better part of their gaming communities, to avoid being manipulated when they shop and play, and to get the most enjoyment out of playing games. With examples from the games themselves, Jamie Madigan offers a fuller understanding of the impact of games on our psychology and the influence of psychology on our games.

«Yo soy audiencia. Ciudadanía, Público y Mercado», HUERTAS BAILÉN, Amparo (2015)

 

Comunicación y culturaLibros

Si algo caracteriza al ámbito de las audiencias, es que los pilares que lo venían sosteniendo han perdido gran parte de su consistencia. ¿Qué queda de la consideración de los medios como ejes centrales para las democracias? ¿Es posible encontrar en ellos la información necesaria para ejercer como ciudadanos, no solo votando sino también participando en las cuestiones públicas?. Cuando se habla de la urgencia de estar siempre conectados, ¿se está pensando realmente en todos los grupos sociales? ¿Cómo se podrá salir de la crisis del modelo tradicional de medición? Esta, paradójicamente, deriva de la gestación del mayor focus group que nadie pudo imaginar jamás gracias a la gran «plaza digital», global por su alcance tecnológico, pero ¿y por su alcance ciudadano? Amparo Huertas bucea entre textos de principios del siglo pasado para atrapar este presente, híbrido y movedizo, y poder así dar cuenta del futuro que estamos construyendo.

«Democrazia digitale», DE BLASIO, Emiliana (2015)

 

Comunicación y culturaLibros

Lo studio della democrazia digitale è un campo in via di definizione o, meglio, in continua ridefinizione. Dagli esordi pubblici del World Wide Web ai recenti esperimenti di e-democracy, molta strada è stata fatta. Ma cosa significano oggi concetti quali e-government, digital governance, open government o democrazia liquida? In che modo le tecnologie della comunicazione, e quelle digitali in particolare, costituiscono un valore aggiunto per le pratiche di partecipazione politica? Il web è davvero uno strumento al servizio dell'innovazione democratica oppure, come sostengono i cyber-pessimisti, "Internet è il nemico"? Questa piccola introduzione offre una risposta a queste e ad altre domande, analizzando il ruolo sociale dei media digitali e la loro dimensione politica, e individuando potenzialità e limiti della democrazia digitale.

«Economic Analysis of the Digital Economy», GOLDFARB, A.; GREENSTEIN, Shane M.; TUCKER, Catherine E. (Eds.) (2015)

 

Economía de la comunicaciónLibros

As the cost of storing, sharing, and analyzing data has decreased, economic activity has become increasingly digital. But while the effects of digital technology and improved digital communication have been explored in a variety of contexts, the impact on economic activity-from consumer and entrepreneurial behavior to the ways in which governments determine policy-is less well understood. Economic Analysis of the Digital Economy explores the economic impact of digitization, with each chapter identifying a promising new area of research. The Internet is one of the key drivers of growth in digital communication, and the first set of chapters discusses basic supply-and-demand factors related to access. Later chapters discuss new opportunities and challenges created by digital technology and describe some of the most pressing policy issues. As digital technologies continue to gain in momentum and importance, it has become clear that digitization has features that do not fit well into traditional economic models. This suggests a need for a better understanding of the impact of digital technology on economic activity, and Economic Analysis of the Digital Economy brings together leading scholars to explore this emerging area of research.

«Miradas libertarias.», TARÍN SANZ, Adrián (Coord.) (2015)

 

Comunicación y culturaLibros

Se están esbozando numerosas alternativas al decadente sistema capitalista que parten de una ciudadanía activa, que participa y se implica en la solución de los problemas comunes. Sin duda, la influencia que están teniendo en la sociedad resulta innovadora y parte de su éxito se debe a que estas prácticas hunden sus raíces en una larga tradición. Reconocer el pensamiento de Malatesta en el “no nos representan” o las prácticas zapatistas en la reivindicación de la autogestión de espacios comunes supone no partir de cero en los habituales debates en torno a temas como el liderazgo, las relaciones afectivo-sexuales, las leyes…, sino aprovechar el legado anarquista para continuar definiendo una sociedad basada en la autoorganización, la democracia directa y el apoyo mutuo. Las reflexiones desde la práctica que se recogen en este libro sin duda enriquecerán las iniciativas actuales y también la investigación en ciencias sociales, mostrando que el pensamiento libertario no solo sigue vigente, sino que es la “estimulante ideología del futuro” que reivindica Carlos Taibo en el prólogo.

«The State of Play: Sixteen Voices on Video Games», GOLDBERG, Daniel; LARSSON, Linus (Eds.) (2015)

 

Expresiones audiovisualesLibros

The State Of Play is a call to consider the high stakes of video game culture and how our digital and real lives collide. Here, video games are not hobbies or pure recreation of reality; they are their own reality, as real a vehicle for ideas about racial and sexual politics to play out as any 'real-life' social environment. The 16 contributors to this volume are entrenched in video game culture; they are game designers, media critics and internet celebrities. What they have to say is essential reading for anyone interested in equality, video games or the changing culture.

«Emerging Perspectives on the Mobile Content Evolution», AGUADO, Juan Miguel; FEIJÓO, Claudio; MARTÍNEZ, Inmaculada J. (2015)

 

LibrosTecnologías de la comunicación

In less than a decade, mobile technology has revolutionized our cultures, societies, and economies by impacting both personal and professional aspects of human life. Mobile technology has therefore become the fastest diffusing technology in history, expanding and transforming existent possibilities by making technology accessible and ubiquitous.

Emerging Perspectives on the Mobile Content Evolution seeks a better understanding of the centrality of mobile content in the recent and coming evolution of both the ICT ecosystem and the media industry. This publication appeals to a broad audience within the interdisciplinary field of media studies, covering topic areas such as journalism, marketing and advertising, broadcasting, information management, media management, media economics, media- and technology-related public policies, media sociology, audience/consumption studies, and arts.

This publication presents a multi-disciplinary discussion through a collection of academic chapters covering topics such as mobile communications and entrepreneurship, reflection on wearables and innovation, personal and mobile healthcare, mobile journalism and innovation, and behavioral targeting in the mobile ecosystem.

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